SCHNECKSVILLE, Pa. - Seeing volunteers support a good cause can send chills down anyone's spine. In this case, that chilling sensation quite literally hit them in the form of ice cold jugs of water that showered the Lehigh Carbon Community College President, Athletic Director and coaches.
On July 7 Lehigh Carbon Community College was out in full force to answer their challenge and support the #Chillin4Charity initiative.
The rules were simple: If you get "challenged", you then have 48 hours to either take the splash or pay the cash. As they sat in line waiting for the cool rush to hit, LCCC president, Dr. Ann Bieber and athletic director Jocelyn Beck were ready and eager to accept the task.
The #Chillin4Charity phenomenon sweeping the country's collegiate athletics departments was started in an effort to support the Kay Yow Cancer Fund.
Coach Yow, former North Carolina State and U.S. Olympic Team coach, died of breast cancer in 2009 after many years of service and dedication to women's basketball. The fund has already raised $8 million with $3.8 million allocated to women's cancer research.
Union County College president Dr. Margaret McMenamin and four of her athletics staffers threw the challenge Lehigh Carbon's way and Dr. Bieber ran with it.
With athletic director, Jocelyn Beck at her side, the pair recruited Dean of Student Development, Peggy Heim, head softball coach, Jenn Shellhammer and assistant soccer coach Wim deWit in efforts to extend the wave of support even further.
Check out where the challenged headed to next in LCCC's video http://gocougarsports.com/news/2014/7/7/chillin.aspx and visit https://twitter.com/hashtag/chillin4charity to see how other colleges are getting in on the action.